In basketball, they call it a "heat check." Kobe Bryant has just hit eight shots in a row, so he pulls up from 35 feet just because he's open, just because he can, just to see how hot he really is. Most of the time, these shots tend to clang off the side of the rim. Kanye West's 808s & Heartbreak is that.
There is almost no rapping on 808s & Heartbreak. Only a particularly villainous guest spot from Young Jeezy could qualify as actual rhyming. And it's an album highlight. And yes, Kanye uses autotune throughout the entire album.
Whether those same fans will buy into Kanye's heat check is unknown, but the idea is so focused (and occasionally flirting with monotony), that they'll be forced to tear it off the wall...either to stomp on and throw in the trash or steal it for their own wall.
So essentially if you fux with Love Lockdown, You'll likely fux with the album.
URB Reviews 808's & Heartbreak
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